Democratic National Committee
 

"College for Latinos"
30 sec. TV spot and 60 sec radio spot Oct. 2000. 

A. Gutierrez & Associates, Inc.
 
 

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Announcer: Al Gore reconoce que una educación universitaria es la mejor manera de preparar a nuestros jóvenes para un futuro de oportunidades sin límite.

Al Gore ofrece ayuda real ahora a cada familia hispana que lucha para avanzar.

Un crédito de impuestos de diez mil dólares por cada año de colegio.

Si, cuarenta mil dólares  en deducciones por cuatro años de colegio.

Sueños Latinos.

El plan de Gore.  Ayuda real.

Pagado por el Partido Demócrata de Nuevo México.


Translation
Announcer: Al Gore knows that a college education is the best way to prepare our children for a future of unlimited opportunities. 

Al Gore offers every Hispanic family working to get ahead in life real help, right away. 

A $10,000 tuition tax deduction for every year of college.

That's $40,000 in deductions over the span of a 4-year college education.

Latino dreams.

The Gore plan.  Real Help.

Paid for by the New Mexico Democratic Party.
 

 
Background: There was also a 60-second radio version of this ad and a print ad.  It is interesting to compare "College for Latinos" with the RNC ad "Nuestros Hijos" from roughly the same time; both concern education for Latinos, but that's as far as the similarity goes.

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